“How My Mutt Transformed 

into a Pedigree in 30 Seconds…”

 

Announcing a New Ad Kit by KILLER ADS, Inc!

 

He’s got Royal blood coursing through his veins.

 

People who know me personally, or have been reading my newsletters, know that I’ve got a “bird-dog” named Chance.  If you’re not up to date on that subject, let me fill you in. 

 

Three years ago a patient asked if she could but a poster up in my office.  She was trying to find a home for a puppy that she had found along the highway.  When I saw the picture of the little dog, I had an instant connection with it.  “I’ll take him,” I said. 

 

Being an analytical, introspect, and the anal guy that I am, that kind of spur of the moment decision is rare for me.   But something in me said, “Just go for it, Bob.”   We call him Chance, because, as a homeless pup, he was given a second chance.

 

So, that little puppy grew up to be a fine looking “bird-dog.”  He’s got a huge white feathery tail, long white legs spotted with black, and that big muscular sleek Setter body.  My vet told me that he was probably a mix of a Springer Spaniel and a black lab.  But, my vet, who is world renowned for his work on oriental fish diseases, wasn’t so smart when it came to dog breeds.  So, for three years a thought that I had a very beautiful mutt.  But, how things change.

 

A few weeks ago, I was walking Chance in the park.  A middle-aged man with a very similar-looking dog stopped me and said, “Nice Llewellin you got there.” 

 

At first I thought the man was trying to pick me up or something, and “Llewellin” must have been a crude term that I was unaware of.

 

“What?”

 

“You’re dog, the Llewellin, where he come from?”

 

“A Lou-Ellen, what are you talking about?”

 

“Your dog, it’s an English hunting dog, it’s called a Llewellin Setter.  He’s a beauty.”

 

“Thanks, but I always thought he was just a good looking mutt.”

 

“Nope, that’s a Llewellin.  No doubt about it.  They come from Wales, they were first breed by the Nobility to work with Falconers, and then they were used as bird-dogs to hunt quail and pheasant.”

 

I told him the story of how Chance came to me, and that I always had an inkling that he just couldn’t be just a “mutt.” 

 

I have a whole new outlook on Chance now.  He’s always been my best pal (non-human), but now I look at him as “nobility.”  He’s the same dog, just his “status” has moved up a few notches.

 

Well, boys and girls, just like my “new” Llewellin Setter, you have something right under your noses that you probably don’t know the true value of.  That big fat pile of testimonials that is sitting in your office, hanging on your walls, or still in your patient’s minds are worth ten times their weight in gold!  Why, you ask?  Because…

 

“What others say about you is ten times more powerful than what you say about you!”

 

 

To put the psychology simply, let’s say you met someone on the Internet (no photo).  She tells you all about herself, and gives you a list of her attributes.  “I look just like Halle Berry, I’m sincere, I have no addictions, I’m friendly, and I make the best carrot cake in the world.”  You think “Oh, that’s nice, but that’s her talking.  I wonder what the real truth is?”

 

Now imagine that an acquaintance of yours, Joe, says, “Hey, Elmo, I want you to meet this girl that I know.  “She looks just like Halle Berry, she’s sincere, she has no addictions, she’s friendly, and she makes the best carrot cake in the world.”  You think, “If Joe says that, it must be true!”

 

So, those testimonials lying around in your office can be made into great Killer Ads!  We have started to use some that have done tremendously well.  Our test doctors report the same.  When a prospective patient hears about you from one of your many satisfied people, you’ve got it made. 

 

Our new Killer Ads III package, also called “Kellie’s Killer’s,” teaches you how to take those testimonials and make them into effective ads.  The kit includes written material, two audio cassette-tapes, a 3 ½ inch “floppy disc” with ten ad templates, and even a big fat stack of our newsletter archives.  It can be purchased only by previous buyers of the Killer Ads I package.  Our initial price on this package is only $187 plus $8 shipping.  Please fill out then print out the order form below to order, or click below to order on line.